The bras you’ll wish you tried first

Meet the wire-free bras dedicated to people with F cup & up boobs

SHOP NOW THE TECH

WIRE-FREE SUPPORT

24/7 COMFORT

SCULPTED SHAPE + SEPARATION

GAME-CHANGING LIFT

51+ CUP & BAND SIZES

Here at Sugar Candy, we’re unapologetic about the fact that we exclusively design bras for F cup and up. Fuller busts need different support, so we’ve reinvented the everyday bra using our patented U-Sling technology. It’s time to say goodbye to underwire.

Meet Uplift: The Tech Behind Our Bras

LEARN MORE

Over 90,000 Bras Sold

Here is what customers are saying

VERIFIED PURCHASE

Basic Bra

Really impressed, have been looking for a non-wired bra for a long time. Have the issue of a narrow back but big cup size, it's a gap in the bra market! Some brands don't do anything that covers that type of bra in my size. I went for the S as opposed to the XS the size chart suggested as I can sometimes go up to a 30G, it was the right decision. Fit is great, no uni-boob!, feels supportive yet soft and comfy.

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Really impressed, have been looking for a non-wired bra for a...

jennifer

VERIFIED PURCHASE

Basic Bra

I was recommended to purchase my first Sugar Candy bra several years ago and my recent purchase was my fifth one . I’ve never been disappointed by the superb fit , support and comfort of any of the bras which I bought. Now, as a lady approaching my eighties I find that Sugar Candy bras are just as supportive and comfortable for my changing shape !

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I was recommended to purchase my first Sugar Candy bra several...

Sali

VERIFIED PURCHASE

Basic Bra

Thrilled to have found Sugar Candy, and purchased three basic bras. These are the most comfortable bras I've ever owned. The sizing is spot on, and my chest has been transformed into its most flattering and feminine shape in years. I will definitely be back for more.

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Thrilled to have found Sugar Candy, and purchased three basic...

Don’t know your size? Book a virtual fitting.

BOOK NOW

Don’t know your size?
Book a virtual fitting.

BOOK NOW

Meet The Range

AKA the bras that the big brands don't want you to know about.

USD $79.90

USD $74.00

USD $74.00

USD $74.00

USD $74.00

USD $74.00

USD $79.00

USD $65.00

USD $69.00 $48.30

SHOP ALL

FREE GIFT when you buy 2+ products!

LET'S SHOP

FREE GIFT when you buy 2+ products!

LET'S SHOP

How is Sugar
Candy Different?

WIRE-FREE SUPPORT THAT WON’T LET YOU DOWN

How is Sugar Candy Different?

No More Headaches

Adjustable Fit

Unparalleled Support And Lift

No Mono Boob

Good For The Planet

Built To Last

Skin Friendly Fabric

Doesn’t Stretch Out

Easy Sizing

Designed For Fuller Busts

Our Story

From humble beginnings out of a garage in Sydney, Australia, to a viral wire-free bra brand recognised around the globe.

From humble beginnings out of a garage in Sydney, Australia, to a viral wire-free bra brand recognised around the globe. When Tracey, our founder, was pregnant with her first child she realised there was a gap in the market for nursing bras that were both supportive and stylish, particularly in the fuller bust space. From here, she developed a wire-free nursing bra that provided as much support as a wired bra, without any of the discomfort. It was such a hit that her customers begged for a non-maternity version, and thus the Sugar Candy brand was born!