GOOD FOR ALL THE GLOBES

It might sound pretty futuristic, but each of our bras is seamlessly knitted to size within a tube, allowing us to produce as minimal waste as possible. We then repurpose the few offcuts we do produce to make the inner slings of the bra! The innovative process means we considerably reduce energy consumption and waste.

Engineered from Softex—a high-quality microfibre NILIT™ 6.6 yarn—our bras are incredibly durable and long-wearing with high-recovery stretch retention. In addition to this, our bras go through rigorous fit and wear tests to make sure you can rock them for longer, keeping them out of landfill. It also means you'll need less of us...You're welcome!

Whilst supportive, our bras are also super flexible and are designed to change with you. Why? Because bodies fluctuate, and that’s totally normal! The durable knitted construction creates 4-way stretch retention allowing our bras to continuously snapback, meaning longer wear time and uncompromised support with every wear.

This means that every thread, trim, hook or other, has been tested for harmful substances (nasty chemicals) and has been deemed harmless in human ecological terms. Booyah! Bras are an item we know you'll be wearing day in, day out, so just know that we’re always looking out for you and your assets. You can find out more about Oeko-Tex standards here.

Passionate about sustainability, we're constantly working towards being as eco-conscious as possible, from production to delivery. Our HQ runs day in and day out on solar energy, our production is heavily focused on waste minimisation and our packaging is eco-friendly too! There's still a lot for us to learn but we’re just getting started, so watch this space!